FRIDAY - MAY 1st
MAY 1st
6PM Kickoff
Location: Studio 13
13 S Linn St
Festival KICK OFF FASHION SHOW
We’re kicking off Beyond Fashion Festival 2 right where we left off with an unforgettable Alleyway Fashion Show. This high-energy, street-level runway experience brings fashion to the heart of the city, turning the alley into a space of creativity, connection, and celebration. Guests will get to experience bold looks, meet the models, designers, and sponsors, and connect with the talented folx who brought this festival to life. At the first Beyond Fest, over 400 people packed into the alleyway to witness a one-of-a-kind night of fashion, music, and movement. This year, we’re building on that momentum with even more energy and magic.
SATURDAY - MAY 2nd
MAY 2nd
Noon - 5PM
Location: DOWNTOWN PED MALL
Vendor Market
Shop. Vibe. Connect. We’re bringing the dopest brands from our local, regional, and national ecosystem together for a shopping experience like no other. Whether you’re a vendor looking to showcase your product or a fashion lover ready to level up your style, this is where you need to be.
MAY 2nd
Noon - 5PM
Location: Wright House of Fashion
910 S Gilbert St
AMIDST FASHION LOUNGE
Need a moment to escape the fashion madness? Step into the AMIDST Lounge, a whole vibe of its own, hosted at our headquarters at Wright House of Fashion. This is your space to chill, reset, and tap into elevated fashion culture. AMIDST will be on-site with exclusive copies of their high-end fashion publication and debuting a brand-new scented oil experience. They’re also hosting a live podcast with influencer interviews, offering insider perspectives from voices shaping the industry. If you’re about premium energy, intentional design, and creative conversation, this is where you want to be. Pull up, vibe out, and experience one of the most immersive moments of the festival.
MAY 2nd
1PM - 3PM
Location: MERGE
136 S Dubuque Street
Economic Fashion PANEL
As a part of Beyond Fest 2, join us for an inspiring panel with professional and emerging designers as we explore the economic advantages of building a fashion business in Iowa. Learn about small business pitfalls, discover innovative strategies, and find your place in the local fashion revolution in Iowa. From sustainability to digital design, this session empowers creative entrepreneurs with tools, insights, and community connections to thrive in Iowa’s growing fashion ecosystem.
This entrepreneurial panel is powered by U.S. Bank and IC Business Partnership
MAY 2nd
4PM - 5PM
Location: Dandylion
111 S Dubuqe Street
Create a culture live
This ain’t just another show—this is Culture Live. A night where the city’s heartbeat syncs to the rhythm of live music, raw talent, and unstoppable energy. We’re bringing together the illest local and national talent, backed by a live band that’s gonna take every performance to a whole new level. This is where art meets sound, where the vibe is real, and where the culture lives LOUD.
This music event is powered by Dandylion
MAY 2nd
7pm - 9pm
Location: Wright House
910 S Gilbert Street
BEYOND FASHION SHOW
Fashion lovers, get ready! We’re bringing local, regional, and national designers straight to the heart of downtown for a one-day style takeover. Expect to be dazzled by couture, streetwear, and everyday drip—all setting the trend for Spring/Summer.
Multiple shows, one day, and a whole city moving in style. This is more than fashion—it’s a cultural moment. Iowa, we’re making history. Don’t miss it!
MAY 2nd
11pm - close
Location: Elrays
211 Iowa Ave
BEYOND FRIDAY NIGHT PARTY
Listen, Saturday night ain't over till we say it is. After a full day of dope events, we’re taking it to Elrays to keep the energy going. A live DJ will be spinning all night, setting the perfect vibe all night.